Menuboards and Promotion - BP Wild Bean Cafés New Zealand
Following a two site trial, the digital signage was rolled out to 80 Wild Bean Cafés. The rollout consisted of 2 x ONELAN Net-top-boxes (NTBs) and 2 x 47” monitors per store. Each NTB looks back to VideoPro’s, hosted FTP server. The NTBs also connect back to the VideoPro Hosted and monitored Digital Signage Manager (DSM).VideoPro NZ use ONELAN’s DSM for monitoring, fault diagnosis, fault resolution, settings changes and reporting. “We have been really pleased with how we can push to market more dynamic messaging & ability to inform customers of more great proof-points. We have only scratched the surface on functionality so more value to be generated as a result of this roll-out” Raewynne Lory, BP’s Consumer Marketing Manager, New Zealand.
“For Wild Bean Café the benefits of installing digital signage have been to be able to communicate more key brand and product benefits messages. The ONELAN solution has lots of functionality e.g. dynamic files that will enable us to have relevant content and segment this content by site type” says Raewynne.
